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Anytime-anywhere convenience means British businesses will face further challenges

In Britain we live in a society with an ever growing ‘need it now’ culture. Companies are having to adapt to a rapidly changing marketplace as customers demand products and services to be delivered faster than ever before.

How to build a sustainable brand

Brand loyalty has become more important than ever over recent years. With the shift to the online retail space, and the growing competitiveness between brands, there is more reason than ever to make sure your customer base stays loyal.

What’s the key to keeping a customer loyal to your business?

What’s the key to keeping a customer loyal to your business?

Companies such as Apple are the epitome of brand loyalty, with the tech company having a core of followers who will solely buy their products and stick with them throughout their lifetime.

Growing your SME: A how-to guide

According to research, 80% of 16-21-year-olds in the UK have expressed in interest in owning their own business. It has been predicted that 2018 is going to end on a high, making it another record year for start-ups in the UK.

How brands establish themselves throughout the world

News travels fast but big brands travel even faster. Famous faces, iconic logos, and company catchphrases seem to crop up in every corner of the globe. This might leave you wondering, how on earth did they get there?

8 essentials entrepreneurs need to successfully run a home-based business

As a home-based business owner, you get to enjoy the perks of running your business in your pajamas and the only “roadblock” you experience is stepping over your dog, who decided to sleep at the foot of the stairs.

The loss of the high street continues

As the shopping landscape continues its progress from physical to digital channels, the number of high street and retail stores continues to lessen.

How to save business costs without sacrificing customer value

In the current climate of bigger, more competitive markets, great customer service is paramount. You need to build a brand that fuses excellent service with superb value for money, but you might think that such a combination comes at a hefty cost.

Data Logging: An unexpected asset to finance

The basics or foundation of finances and financial management have seen little change over the last few decades. However, financial institutions are more than keeping up with the times.

How does online encryption technology work?

Many news stories have highlighted the fact that cases of personal data theft are on the rise. As a growing number of individuals turn towards the Internet to obtain vital information such as email addresses and bank account statements, it is now more important than ever before to appreciate the benefits associated with encryption.

How retailers have been using personalisation to improve customer retention

High street retailers are facing fierce competition in 2019 as consumers abandon the in-store experience for online alternatives.

How multi-channel retail can make your life easier

Nowadays business is all about being seen in the right places, especially online. Having your own website is good and well but often times it might not be enough to attract enough customers to make a purely online venture feasible.

Can a new eCommerce platform increase profit margins?

Can a new eCommerce platform increase profit margins?

If you're new to the eCommerce scene, you can reduce operational expenses and increase your profit margin by taking advantage of strategies like automation.

Could Google be the answer to our dwindling high streets?

Time does not seem to be the best healer when it comes to the plight of UK high streets, with major retail losses making headlines in many national newspapers.

Start-up business hacks

Starting your very own business is very appealing in the UK, with seven out of 10 of us pondering the idea, according to surveys. Back in 2017 there were over 5.7 million businesses within the private sector.